Our Top Seven Criteria For A Good Brand Name

Since a brand name can represent a product, service or company, one of the most important decisions you will ever make is on what name to use. If your brand name can do some or all of the work in identifying what your product or service is about, and how well you do it, then you have a strong, hardworking marketing tool right there on everything you do and say.

This simple guide will show you how.